In just about any industry competitors look at each other with caution. There is always the
concern someone will take your customer or is looking for your “secrets” to help their business while at the same time destroy what you have built.
But the one area where I have found competitors who not only don’t hide things, they open up, share and answer question. The field is blogging.
Blogging is one area where people that own sites in the same niche don’t seem to fear other blogs. In fact they look on them as friends who have a shared passion. This bond makes them a great source to help you with topics, questions you might have on building a blog and the ever challenging problem of growing your blog audience.
I was reading an article on 5 Ways to find and leverage expert bloggers. It discussed how you can use experts in your niche who might have more traffic or be making more money and talk to them for ideas on what you need to do to reach your goals.
One of the ideas they suggest is going to live events and actually networking in person. That seems to be one thing bloggers forget. They are so used to their online lives and communities they don’t think about the value you can get by going to events and talking to people.
It’s a helpful article about things bloggers struggle with every day, give it a read and let me know what you think.
Sandy Miller has been helping clients with marketing and advertising projects for over 15 years. In that time I have seen lots of changes but nothing as exciting as the introduction of social media.